Author Topic: WRITE-IN CAMPAIGN: "Never give up - Never Surrender!"  (Read 2803 times)

Dasher

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WRITE-IN CAMPAIGN: "Never give up - Never Surrender!"
« on: September 01, 2012, 06:19:11 PM »
NOTE TO ADMINS: My apologies if this message shows up twice; this is the correct  version. Thanks!

Fellow players:

When I started our supergroup, the "GUARDIANS", on Protector Server way back in May of 2004, I chose as our motto the phrase "Never give up - Never surrender!", which is a line from one of my favorite movies, "GalaxyQuest".

I liked the phrase because it was kitschy, yet sincere, and because the basic mesage of the story it came from was that no matter how trivial we may think our efforts are, whatever we do with sincerity has merit to someone, somewhere.

I never dreamed then that our SG's motto would be so appropriate a rallying cry, but here we are.

Based on the announcement of Paragon Studioes being closed, I believe that we as players, fans and consumers should make a responsible attempt to convince NCsoft to reverse its decision in this matter.

Therefore, we are mounting a campaign of letter-writing to make a personal appeal to Mr. Taek Jin Kim, CEO of NCsoft, to reconsider the decision to shut down Paragon Studioes, and instead keep this excellent Management and Development Team intact and keep City of Heroes alive.

We invite all players who have enjoyed this game to join us in this effort. Many players have already drafted petitions, and we urge all players to support these efforts and sign them, and encourage anyone who has ever played the game to do so as well.

Most important, we want to get physical letters onto Mr. Kim's desk. E-mails make a forceful statement, but the impact of receiving 2,000 e-mails is not nearly as great as the impact of having 2,000 physical letters sitting on one's desk. Nothing impresses a CEO like a piece of paper with a name on it, because it is a tangible reminder that there is an actual paying customer behind it.

When you write to Mr. Kim, it is important to follow some simple but crucial guidelines:

1. Be polite. I cannot stress this enough. A letter which begins with criticism and outrage ends in the wastebasket. Hostility toward a shutdown only validates the decision to be rid of such customers. BE POLITE.

2. Being polite does NOT mean being deferential. As a customer, you are entitled to certain considerations, and it is not at all improper to request that your expectation of those considerations be met. Write as an equal, as one gamer to another, and make it clear that your devotion to the game represents your devotion to the NCsoft as a continuing customer. Threatening never to buy another NCsoft game is counter-productive, but asserting your continued commitment to subscribing to or purchasing items in-game from "City of Heroes" cannot hurt our case.

3. Be brief. One paragraph is all you will need. "One page: read, two pages: dead." Remember that you are writing to the CEO of a major corporation. It is not reasonable to assume he will have the time to read every letter through and through, but knowing that the first ten letters say the same thing as the next 990 will make an impact.

4. Put a Subject line before the text of your appeal. A single line that says something like "Please do not end my subscription to City of Heroes!" gets your point across and reminds him that you and the thousands of other letter writers are part of his profits.

5. Send letters to both the US and Korean offices of NCsoft. We can't know for sure where Mr. Kim will be at any given time, but knowing that he has stacks of mail waiting for him at either office is part of the message we want to send.

6. Send all letters via "Certified Mail/Addressee’s Signature Required/Return Receipt Requested". This takes a little more effort and costs a little more, but it is well worth it. According to US Federal postal laws, a letter so marked must be signed for by the address or their legal representative, which in the case of CEOs is usually their personal administrative assistants; usually it's not the receptionist or security guards. This is your best shot at getting your letters directly to where they will do the most good.

7.Don't stop at one letter! If you can mail a letter every day, that would be great! But try to send at least one every week. Keep the flood of letters going. They are expecting an initial surge of appeals. What we want to show them is an ongoing commitment to saving the game.

All letters should be addressed to Mr., Taek Jin Kim, CEO, at the two main offices of NCsoft:

In the United States:

Mr. Taek Jin Kim, Chief Executive Officer
NCsoft Corporation
1501 4th Avenue, Suite 2050
Seattle, WA 98101
UNITED STATES

In Korea:

Mr. Taek Jin Kim, Chief Executive Officer
NCsoft Corporation
157-37 Samsung-dong
Kangnamu-gu, Seoul 135-090
KOREA

These are the corporate offices. Writing to any other addresses will reach NCsoft facilities, but may not reach Mr. Kim in time, or at all.

Please get involved!

We already KNOW that the game will be GONE if we do NOTHING.

If we do SOMETHING, we may have a chance to save it!

Good luck to all of us, and start getting those letters out!

Sincerely,

DASHER


frostcoh

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Re: WRITE-IN CAMPAIGN: "Never give up - Never Surrender!"
« Reply #1 on: September 02, 2012, 01:01:05 AM »
Dasher, I will be doing this I'm going to type my letter tomorrow, and I'll post the text here.

I want everyone to know just how easy it is to do this. 

You just take your letter like normal, in an envelope, like normal to the USPS go up to the little machine that looks like a ATM choose "certified letter with return receipt" and follow the prompts.


Dasher

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Re: WRITE-IN CAMPAIGN: "Never give up - Never Surrender!"
« Reply #2 on: September 02, 2012, 04:11:34 AM »
AWESOME!
I sent my first two letters today, I'll be sending two more every other day.
I've also posted the appeal on every forum in CoH.
It may seem like there's no need to do it there, but I'm truly baffled by how many people who claim to be "stunned", "heartbroken", "shocked", etcetera seem paralyzed and unable -- and sometimes, unwilling! -- to rally themsleves to even TRY to act on this.
Well, I've herded cats before, what's one more roundup?  :-)

MaidMercury

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Re: WRITE-IN CAMPAIGN: "Never give up - Never Surrender!"
« Reply #3 on: September 02, 2012, 05:21:45 AM »
Now that you posted the address, I'll write a polite but concerned letter.

I just joined Titan from seeing people talk about it on "the pinks chat" channel.

Never knew there was a group like this.....mostly all I saw were mini websites about long defunct SG's. :roll:

Ampithere

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Re: WRITE-IN CAMPAIGN: "Never give up - Never Surrender!"
« Reply #4 on: September 02, 2012, 03:40:55 PM »
I've posted a link to this thread in the various facebook groups.
@Rorn

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Black Gold

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Re: WRITE-IN CAMPAIGN: "Never give up - Never Surrender!"
« Reply #5 on: September 02, 2012, 03:53:22 PM »
I too will join this effort.  My first two letters will be mailed the day after Labor Day

MistressNoire

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Re: WRITE-IN CAMPAIGN: "Never give up - Never Surrender!"
« Reply #6 on: September 02, 2012, 07:43:50 PM »
I sent msgs to

The Big Bang Theory
Ellen
Jon Stewert
G4TV
Gail Simone
The Guild

and a few others, anyone that has shows/celebs that should get my msg ... post names/shows here! I have netflix i don't have cable so I don't see all these shows on tv ... but the more media we can get the better!!
« Last Edit: September 02, 2012, 09:03:56 PM by MistressNoire »

MistressNoire

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Re: WRITE-IN CAMPAIGN: "Never give up - Never Surrender!"
« Reply #7 on: September 02, 2012, 10:59:12 PM »
My list keeps getting updated, you can find it here if you wish

http://www.cohtitan.com/forum/index.php/topic,4887.msg44335.html#msg44335